Do you know how to drive free traffic to your store? You may already run ads, use influencers, etc to attract more visits to your website. But there are many free ways you can use to generate traffic and leads. And we will share with you the top 9 tips to do so in this article. So let’s get started!
9 Tips to Drive Free Traffic to Your Online Store
1. Focus on Social Media
Using Social media is a good way to drive free traffic to your store. Because most people have and use social media every day. If you promote your store on social media successfully, you will stand a greater chance to reach more audiences. As you can see, social media marketing now is an essential part of every marketing strategy. By creating interesting and informative content on social media, you will be able to attract a large number of followers to your page.
2. Use the right Hashtags
Hashtags are very important in helping new customers find you. If you can add trending and effective hashtags in your posts, people would see you easier when they search for something on social media. Hashtags will attract your target audience to your store, not just people in general.
3. Improve SEO on your page
Optimizing your website for search engines is very important. As it will improve your page ranking and increase the chance that people can see you when they search for something. And by doing so, you can effectively drive more free traffic to your page. Spend time to learn about SEO and how to optimize your page. If possible, you can also use tools or seek help from SEO experts.
4. Insert Back-links
Using backlinks is commonly used by any marketer to improve SEO. You can add backlinks from other websites to your main website to improve your site visibility on Google. People would find your page more trustworthy and authentic then.
5. Develop blogging
Blogging is a good way to get more traffic to your page and build your brand in the long run. You can provide interesting and useful content on your blog to your audience. You can give them advice, tips, or hacks. You can share valuable things to help in their lives. If more people read your blog, then more people visit your page. And there’s a great chance that they will want to find out more about you and buy from you.
6. Develop YouTube Channel or Podcasts
Another great way to get free traffic to your page is to promote your brand on Youtube or use podcasts. Just like blogging, you can create useful and valuable content your those channels. The difference is that you will shoot videos or record podcasts for your audience. The more people watch your youtube or listen to your podcast, the more visitors you will get.
7. Boost Your Email Marketing
One effective way to both drive free traffic to your page and boost your sales is using email marketing. You may already know this. But if you have not, email marketing is when you use email to ask your audience to subscribe, to visit and see your new arrival, or you offer your customers discount codes to encourage them to shop with you.
8. Offer Good Deals
You can also attract more free traffic to your site and get more customers by offering some good deals. They can be a contest and the winner will get a discount code or a gift. They can be a sale-off program. A contest or a promotional campaign will also increase people’s awareness of your brand and boost your sale at the same time.
9. Learn From Your Competitors
You should always keep an eye on the market trend and also your competitor to update what is the best strategy at the moment. Learning from your competitors is a good way to improve your marketing over time. You don’t have to copy exactly like them. But doing some research to know what works well and apply the gained knowledge to your page is a wise decision.